It's what's inside that counts! And when it comes to the power of Purpose Tea it's all about the goodness inside every bottle. It's no secret that the key to good health and wellness is in what's on our plates (and cups). When we eat a balanced, and varied diet of fruits and veggies, we're fueling our minds and bodies for optimal performance. But when we're loading up on nutritious foods, there's one group that stands out from the rest - purple foods. So, what’s so special about purple foods in particular? Well, purple foods and drinks like purple tea contain hearty amounts of antioxidants and anthocyanins. Antioxidants play a key role in protecting our bodies, they’re our body’s defense agents, but what do we really know about anthocyanins?

For one, anthocyanins are what give our fruits and vegetables their beautiful deep red, blue, and purple pigment. They also have considerable benefits that improve our health. Aside from its antioxidant potency, purple tea has a list of other health benefits. Some of its most popular nutritional properties include its ability to energize, boost your focus and concentration, boost your immune system, and increase brain function. Purple plants produce a potent class of anthocyanins, so many of the health benefits we enjoy are thanks to the purple hue of the tea leaves.

What ARE anthocyanins?

Anthocyanins are a flavonoid compound that is found in a number of fruits and vegetables. Anthocyanins have been shown to have powerful free-radical scavenging properties that have been linked to tremendous health benefits. Studies exploring the health benefits of anthocyanins suggest that they may have anti-cancer benefits, anti-inflammatory properties, antioxidant capabilities, anti-diabetes, anti-obesity benefits, and more. In addition, anthocyanins may also be beneficial for the cardiovascular system and have neuroprotective capabilities. So basically, anthocyanins provide a big defense system against chronic diseases by helping upregulate our cellular system.

Because of its high anthocyanin content, purple tea has higher levels of antioxidants than other types of tea, including green and black tea. Anthocyanins are also found in high concentrations in other common foods like blueberries, purple carrots, purple onions, blackberries, cherries, cranberries, and red cabbage.

Benefits and health impacts

There are many of the foods we regularly consume that contain lots of anthocyanins and you could simply choose any one of them to incorporate into your daily diet, OR you could keep a supply of Purpose Tea in your fridge to enjoy the refreshings, flavorful taste of purple tea packed with Anthocyanins. However you choose to enjoy it, getting your fill of anthocyanins may help boost your overall health by offering up an array of nutrients and antioxidants your body needs to perform at its best.

Anthocyanins help to fight free radical damage, which leads to aging and the formation of numerous diseases. Additionally, anthocyanins support and protect cells, tissues, and vital organs. Some of the best benefits of anthocyanins happen all over the body, from your brain to your heart, even down to your gut.

Other benefits of anthocyanins include:

  • Regulated blood pressure
  • Preventive Neurological disorders, such as Alzheimer’s disease and dementia
  • Improved memory response and cognitive function
  • Fatigue relief
  • Improved vision
  • Healthy weight management

When anthocyanins interact with microflora (organisms that help digest food and live inside the intestines) it has a positive effect on gut health. Anthocyanins have also been shown to support hormonal balance by reducing estrogen. And of course, anthocyanins have shown dramatic anti-inflammatory effects, to help regulate your immune response.

Enjoy the healthy and nutritional power of anthocyanins by drinking purple tea! The high levels of anthocyanins make purple tea a powerhouse drink. It has incredible benefits for your health and tastes delicious. Experience the benefits for yourself by including Purpose Tea into your daily routine. Drinking Purpose Tea means you are promoting cellular pathways that promote longevity, the health of your heart, your gut, and your brain.