MISSION
Our mission is to lift from poverty some of the world’s most impoverished women.
VISION
We envision a world where business drives a healthier, more just and equitable society.
PURPOSE
To provide delicious purple tea beverages that power goodness in health and the world.
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“Ultimately, I think it all comes down to this, every single day tea drinkers make a choice of what kind of beverage they are going to purchase or enjoy. I want them to know that even a simple choice can have a lasting and meaningful impact on someone’s life. With Purpose Tea, I’m giving consumers a beverage they can truly feel good about.”
CHI NGUYEN, FOUNDER
What We Believe
At Purpose Tea, we believe what is good for business can be good for the world. We create delicious and healthy purple tea beverages that consumers love, but our purpose extends beyond the impact on the customer. We reach as far as the small tea farms to give female tea pickers the opportunity for economic empowerment so they can improve their lives.
“I know exactly where my passion to help others came from. I can trace it back to the experience my family had starting an entirely new life in the United States. I was reminded every day growing up that anyone can improve their life with hard work and dedication if they are given the opportunity to do so.”
CHI NGUYEN, FOUNDER
Her Story
For many of us, a significant event of our youth often becomes the guiding force that shapes us into the adults that we will become.
For Chi Nguyen, this central moment came in 1978 when she and her five siblings accompanied their parents on a trip that would change their lives – immigrating to America from communist Viet Nam. Arriving with nothing except the clothes they were wearing, the family received immediate aid and support from a Lutheran church. This generosity helped them start fresh in a new country and became the foundation they built their future upon. With hard work and strong family values, Chi and each of her siblings went to college and found successful careers in medicine, business, finance and marketing.